Updated 17/05/2012 18:10

What we do

Hotels, Resorts, Spa & Beauty Farms, Hotel Chains and Agritourism Companies

 

Ella Studio's services can help a property make the maximum of its strengths: we give excellent advice to the client on how to promote their property through newspapers, magazines, radio and TV spots, so that they give full coverage of the services offered.

We are a team of journalists who know the needs of the media and we supply them with new creative ideas through press-releases which are carefully scheduled according to the time of the year and are themed, in order to encourage journalists to write a full piece.

Ella Studio organizes press trips in order to let journalists live a personal experience, savour the environment and the hospitality of the structure; we increase promotion during low seasons and develop co-marketing opportunities with important international brands. Ella Studio always chooses target magazines which are in harmony with the image of the client: for instance we promote holiday parcels included in high-profile magazines in the sectors of tourism, food & wine, family and wellness, paying attention that the magazines target the intended market segment.

Ella Studio's website is a powerful promotional tool in itself: it has several hundreds of daily visitors, and it very often appears on the first positions on search engines searches (for ex. on google.it and yahoo.it) for a vast number of phrases in the tourism sector. Our site targets both journalists, allowing them to download press-releases and images, as well as end users, who can read the same articles that are distributed to the press. Our website features a password-protected area where our clients can see see the list of the press-clippings that concerns them, which is updated daily. The clients also receive an e-mail with a notification as soon as an article has been published on a magazine or otherwise given media coverage.

Tourism associations and consortia

 

Ella Studio knows how to get the most out of a territory, identifying the events which are of greatest interest for the media, be they cultural, sports-related or wine/gastronomical related. In order to reach a better position on the tourism market it is vital to enhance the media impact of a territory's assets.

Relying on a specialized press-office means to have great results with a low budget. Our staff of experienced journalists helps territories, offers and events gain visibility on daily newspapers, magazines, radio and TV broadcasts with great diffusion, always giving the maximum exposure to the tourism company/association's trademark and logo.

Ella Studio's website is a powerful promotional tool in itself: it has several hundreds of daily visitors, and it very often appears on the first positions on search engines searches (for ex. on google.it and yahoo.it) for a vast number of phrases in the tourism sector. Our site targets both journalists, allowing them to download press-releases and images, as well as end users, who can read the same articles that are distributed to the press. Our website features a password-protected area where our clients can see see the list of the press-clippings that concerns them, which is updated daily. The clients also receive an e-mail with a notification as soon as an article has been published on a magazine or otherwise given media coverage.

Wine and gastronomy sector

 

There is a growing interest for the wine and gastronomy sector in the media as well as amongst consumers. Magazines and newspapers are constantly covering food, wine and other recipes, both traditional and not. There is a growing number of TV shows, TV channels and websites covering food and wine.

Ella Studio specializes in obtaining the media's attention, thus reaching the final customers. We have good contacts with enologists, gastrnomers and colleagues of the specialized press, who are the key to success in this sector. Promoting a product effectively through the media is a fundamental strategy to stay ahead of the competition in this market.

We also organize co-marketing events and promotions with international brands, choosing the right target demographics and the right medium for every product and producer.

Ella Studio's website is a powerful promotional tool in itself: it has several hundreds of daily visitors, and it very often appears on the first positions on search engines searches (for ex. on google.it and yahoo.it) for a vast number of phrases in the tourism sector. Our site targets both journalists, allowing them to download press-releases and images, as well as end users, who can read the same articles that are distributed to the press. Our website features a password-protected area where our clients can see see the list of the press-clippings that concerns them, which is updated daily. The clients also receive an e-mail with a notification as soon as an article has been published on a magazine or otherwise given media coverage.

Museums, Exhibitions, Events

 

Ella Studio has the right connections to promote museums, exhibitions, artistic and cultural events on the most important media. Most major magazines and newspapers have often a column covering vernissages, permanent exhibitions and other art events, and there is a big number of specialized publications which only cover art-related events.

There are several TV shows and broadcasts concerning the fine arts and design, and a growing number of specialized websites, which keep gaining momentum and visitors. Ella Studio can help you connect with Italy's cream of art-related media and journalists, so that you are able to reach your target demographics.

Our staff also manages the sending of invitations to journalists (and subsequent recalls) for vernissages and inaugurations.

Ella Studio's website is a powerful promotional tool in itself: it has several hundreds of daily visitors, and it very often appears on the first positions on search engines searches (for ex. on google.it and yahoo.it) for a vast number of phrases in the tourism sector. Our site targets both journalists, allowing them to download press-releases and images, as well as end users, who can read the same articles that are distributed to the press. Our website features a password-protected area where our clients can see see the list of the press-clippings that concerns them, which is updated daily. The clients also receive an e-mail with a notification as soon as an article has been published on a magazine or otherwise given media coverage.

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